Our Story
Beauty that's earned, not just bought.
We started small, dreamed big, and built a little corner of the internet where every Pakistani girl can find something that feels like her.
I wanted jewelry that was trendy, affordable, and actually made me feel something — and I couldn't find it anywhere. So I built it myself.
— Memoona, Founder
One girl, one idea, and a whole lot of hustle.
Memoona.pk was born from a simple frustration: why was it so hard to find beautiful, affordable jewelry in Pakistan without settling for something generic?
What started as a passion project — sourcing a handful of pieces and selling them to friends — quickly grew into something real. Today we serve hundreds of customers across Pakistan who believe, just like we do, that you shouldn't have to break the bank to look and feel amazing.
We're young, we're scrappy, and we pour our heart into every single order we pack.
Our values aren't a poster on the wall.
Accessible beauty
Looking great shouldn't be a luxury. We keep prices fair so every girl — student, working woman, homemaker — can treat herself.
Real quality
We test every product before it goes live. If we wouldn't wear it ourselves, it doesn't make it to the store.
Honest business
No inflated prices, no fake discounts, no misleading photos. What you see is exactly what arrives at your door.
Customer first, always
Got a problem? We're one WhatsApp message away. Real people, real help — not a chatbot runaround.
Sourced globally. Delivered with love to Pakistan.
We work with trusted manufacturers and wholesalers in China and Turkey — two of the world's leading hubs for fashion jewelry and beauty accessories.
Why these two? Chinese manufacturers give us access to the latest global jewelry trends at prices that keep things affordable. Turkish suppliers bring handcrafted quality and timeless design with a distinctly elegant touch.
Before anything reaches our store, we physically review samples, check finishing, and assess durability. Your trust means everything — we don't gamble with it.
China — Global trend leaders
Our Chinese suppliers keep us at the cutting edge of jewelry fashion — the same styles you see on international runways and social media, at a fraction of the price.
Turkey — Elegant craftsmanship
Turkish jewelry carries a certain magic — intricate designs, quality metals, and a timeless feel. Perfect for occasions, gifting, and everyday sophistication.
Our quality check
Every product is reviewed before listing. We check finishing, material feel, and durability. If it doesn't meet our standard, it doesn't reach you.
We're committed to making you feel great every time.
From the moment you browse to the moment your parcel arrives, we want the experience to feel special. That's not just a tagline — it's something we genuinely work towards every day.
Come shop with us. 💛
New arrivals every week. Because you deserve something new to look forward to.
Shop the collection New arrivals